Regional Supply of Custom Lindt Merchandise Across Multiple Countries

Lindt Delivers Luxury Across APAC with Premium Customised Drinkware

Elevating in-store engagement and brand consistency through elegant, practical merchandise.

Brand: Lindt

Campaign: Trade & In-Store Promotions

Markets: APAC

Solutions: Merchandise, Regional Fulfilment

Overview:

Lindt, a globally recognized name in premium chocolate, needed premium merchandise that matched its brand image, was collectible and practical, and could be efficiently fulfilled across APAC with consistent quality and timing.

What We Delivered:

Customised promotional merchandise fulfiled across 6 APAC markets:

Singapore, South Korea, Hong Kong, Taiwan, Thailand, Vietnam.

To support Lindt’s premium branding, we designed and produced two elegant, functional drinkware items:

Glass tumbler with PU sleeve — branded with Lindt Excellence

Ceramic mug with embossed Lindt Lindor branding

Lindt gift-with-purchase promotion in Thailand

Results:

Standardised brand image across markets
Reduced local workload via centralised planning
Cost & time efficiency from consolidated procurement
Improved marketing agility for regional teams

Conclusion: Scaling Luxury with Simplicty

This campaign showcases how DTC World enabled Lindt to roll out a consistent, premium merchandise program across multiple APAC markets—strengthening brand image, ensuring execution efficiency, and deepening consumer engagement through well-crafted gifts.

Planning a Regional APAC Rollout?

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