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With Covid-19 measures being tightened in many areas this period, and dining out being discouraged, more people have been Staying-at-home

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Free gifts are often used in promotions to entice consumers to buy the products. This is especially common in supermarkets

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An increasing number of people have been cooking and baking at homes, spicing up the demand for essential basic baking ingredients and

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When a company has several brands of products under its wing, an effective way of promoting sales for all these same-family brands

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Saw this whole shelf full of different flavours of Dutch Lady milk packets while shopping at a supermarket in Kuala Lumpur. The

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Mama Lemon brand of dish-washing detergents are being used by many households, capturing quite a fair bit of market share. 

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