Darlie Toothpaste - Kids centric strategy

13/02/2020

Promotional items that target children, usually appeal to adults as well! 


-Women, regardless of age groups, are more prone to buying cute merchandises.

-Even if the adults have no use for the cute merchandises, they will think of gifting it to their kids, nieces and nephews etc...




Take this on-pack promotion of Darlie Toothpaste with free mug & spoon for example. One look at it, I would have the impulse to purchase this bundle pack. There will definitely be use for the mugs. 


Now, look at the other Darlie promotion below. The kids toothpaste box packaging and the FOC matching pencils set, all kids will love them. 


There are numerous kids-centric and suitable gift premiums ideas that can be explored. Contact DTC to find out more. 


Disclaimer: This blog space is where DTC shares with our readers the Marketing Premiums, Promotional Products, POSM merchandises & Advertising Campaigns that we have come across in the industry. DTC does not advocate any brands or products mentioned in the blogs.